I've been experimenting with a few on-line tools recently trying to increase my sales, and this made me reflect on all kinds of different venues I've tried over the years. I think it could be an interesting read not only for fellow artists and crafters, but also for people who buy our products on-line. Just like with almost everything in this life, there is more to selling on-line then meets the eye.
I think I will do one post a week on this topic.
So, here is about my first on-line sale. I think it happened in early 2004. I've been working with polymer clay for a few years by then, but never sold anything. I was making things for myself, and it was a nice creative outlet for me. At that time I was working in pharmaceutical industry, in the area that is strictly regulated (for a number of good reasons), so being able to do something the way I want it was a well-desired change for me.
In 2003 we moved to Maryland, and I met many new people, who noticed my polymer clay jewelry, complemented it, and made me want to do more. I started experimenting with caning. Those who've done it, know that making canes produces a huge number of similar things, which beg to be sold (otherwise what are you going to do with them?). And so finally I've got enough courage and listed my first set (necklace and earrings) for $20 on e-Bay. It received exactly one bid, which was enough to sell the set. I was so happy! I could not believe somebody liked my work enough to pay money for it. Looking back at this set (see the picture below), I realize that my craftsmanship could still use some improvement, and the money I've got for this set did not cover the time I spent making it, but back then I was proud and happy...
More about my on-line adventures next Thursday.